Exicom Social Media Management

We partnered with Exicom to enhance its LinkedIn presence. Our team developed and implemented a strategic social media plan tailored to Exicom's goals, focused on engaging content, increasing follower engagement, and driving brand awareness. Through targeted posts, thoughtful interactions, and consistent updates, we successfully elevated Exicom's LinkedIn profile, ensuring it effectively communicated its industry leadership and innovative solutions.

Tags

Brand Positioning

Creative Design & Branding

Digital Marketing & Strategy

Creative Planning & Execution

client

Exicom

Exicom

Service

reach

Year

2021-2025

Impact
1ND

2nd Among Competitors

1ND

2nd Among Competitors

55K

107K Impressions

55K

107K Impressions

0K+

1.2K Engagements

0K+

1.2K Engagements

35%

67% increase in followers

35%

67% increase in followers

image
Concept

Our creative concept for Exicom was built on its primary identity as an energy solutions provider: telecoms infrastructure, batteries, and EV chargers. Taking into consideration Exicom’s existing visual branding, we used a sleek, modern design with green and blue colour elements that symbolise Exicom’s mission of sustainability, innovation, and clean energy futures. This visual theme is consistently applied across all aspects of Exicom’s collaterals.

Challenge

Exicom’s status as a long-established brand in India and the region, as well as its illustrious history of providing energy solutions to consumers and businesses over many decades, meant we had to work within established brand parameters while still offering something fresh and futureproof, which would resonate with modern consumers and B2B industry partners.