SRC HC VC Logo

Our work for Singapore Red Cross (SRC) involved branding for the annual Humanitarian Conference & Volunteering Convention (HCVC), an annual event that unites changemakers in humanitarian efforts.

Impact

20+ Social Media Collaterals

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Start with Coffee.
Leave with Clarity.

One conversation is all it takes.
Get practical insights, expert perspective, and a clearer direction. No pressure, just a great coffee and better thinking.

I'm ready

Concept

Our team designed an evergreen logo featuring human faces and hands interwoven, a powerful visual representation of unity and compassion. To amplify engagement, we crafted social media collateral, EDMs, and an event backdrop; ensuring a cohesive, impactful brand presence.

Challenge

We captured the essence of humanitarianism in a design language that reflected their legacy of compassion while remaining modern and adaptable for future HCVC editions. Balancing emotional resonance with visual clarity, we strategised branding that appealed to global partners, local volunteers, and the broader public with equal impact.